I was lucky enough to secure one of the 400 samples that Bioeffect gave away just before Christmas. Bioeffect EFG Serum comes with amazing credentials: lots of scientific claims, huge popularity in its home of Iceland, and an independent company free of the L’Oreals and Estee Lauders of this world. A staggering 17% of Icelandic women use this product, so I was very keen to give it a go.
I must start by saying I’m always very sceptical when it comes to ‘based on science’ products. I don’t have a science degree, and don’t pretend to know about the healing/ radiance-restoring/ pore-minimising properties of plants found in the Upper Volta. All I can say is whether a product works, and whether it actually performs as it claims. Moreover, I think I’m subconciously much harder on products that come with a hefty pricetag. If you are a company that produces a product worth hundreds of dollars, your product had better be damn good. On the majority of people.
This 3.5 ml sample is said to last for two weeks, but using it on my face, neck, and chest, it lasted for just over a week. The cost of this serum is quite high, at £125 (around AUD $200) for 15mls. However, Bioeffect EFG serum is recommended for use a night on its own, eliminating the need for an eye cream and night moisturiser.
My skin is already in fairly good condition – hyperpigmentation and the odd breakout not withstanding – so I was not overly hopful that this would do much for me. On the first use, I thought it was a decent-quality product which had adequately hydrated my dry skin. This in itself was quite a feat for such a thin liquid. It moisturises deeply, and kept my skin thoroughly moistured right into the next day. Infact, if I get carried away with writing for a morning and skip my face-washing routine, my skin still feels incredibly moisturised and healthy.
It wasn’t until day three that I started noticing big differences in my skin. My skin was softer, firmer, more luminous, and texture was refined, particularly on my cheek area. It wasn’t until the day after that that I noticed a softening of the fine lines around my eyes too. I’m seriously impressed with the way my skin looks after using this product. I also love that my gently sagging jaw line (that only an obsessive beauty blogger would notice) looked lifted and firmer. Moreover, the difference to my skin is very clear regardless of what makeup I slap over the top.
In terms of lightening, it’s hard to make much of a judgement after less that two weeks usage, but I would say that the lightening effect is not as pronounced, but more gradual, than my Shiseido White Lucent Brightning Cream. However, I would only really be able to judge this facet of Bioeffect EFG Serum after using up a full bottle.
Bioeffect EFG Serum has no discernable smell and spreads easily onto the skin. I tried wearing it under makeup early on in the trial, and foundation application was unaffected.
Bioeffect is available from Bioeffect.co.uk for £95 at the moment, down from the usual £125. Offer end on the 24th January. Unfortunately, Bioeffect only ship to the UK and Ireland, so anyone outside of these areas will have to use an English package forwarding service.